Summary: <p>This episode with Oiselle CEO Arielle Knutson is the final in a Oiselle-sponsored series leading up to the 2024 Marathon Olympic Trials. A wife, dog mom, and friend, Arielle juggles her corporate responsibilities -first as the long-time marketing manager at Nuun and now as Oiselle CEO- with a life on the run. Arielle, ultrarunner and Ironman triathlete, loves taking on challenges and exploring her limits.</p> <p><strong>In this episode we talk about:</strong></p> <p>In this episode we talk about:</p> <p>-mixing passion with profession </p> <p>-the evolution of sports marketing and brand ambassadors </p> <p>-life as CEO of Oiselle</p> <p>-behind the scenes of athlete and influencer contracts and relations </p> <p>-building and maintaining positive team culture </p> <p>We talked a lot about Kevin Rutherford, check out his episode here: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/episodes/168--Kevin-Rutherford-Creating-a-Thriving-Culture-e13pfr9/a-a61mk3n">168. Kevin Rutherford: Creating a Thriving Culture</a> </p> <p>Like what you heard? Find out more about the Oiselle Underbirds here: <a href="https://www.oiselle.com/pages/year-of-the-underbird">https://www.oiselle.com/pages/year-of-the-underbird</a> </p> <p>Listen to episode 1 here: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/episodes/289--Underbirds-Flying-High-Molly-Bookmyers-Journey-to-the-Marathon-Olympic-Trials-e2b47qe">289. Underbirds Flying High: Molly Bookmyer's Journey to the Marathon Olympic Trials</a></p> <p>And episode 2 here: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/episodes/293--Underbirds-Flying-High-Ari-Hendrix-on-Racing--Representation--and-Resilience-e2cbaf8">293. Underbirds Flying High: Ari Hendrix on Racing, Representation, and Resilience</a> </p> <p>Episode 3 here: <a href="https://open.spotify.com/episode/3CnDtpigSXNIINM9bCiC3X">298. Underbirds Flying High: When The Hard Choice Is The Right Choice with Briana Boehmer</a></p> <p>Episode 4 here: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/episodes/299--Underbirds-Flying-High-How-To-Build-Resilience-with-Carrie-Verdon-e2e152a">299. Underbirds Flying High: How To Build Resilience with Carrie Verdon</a> </p> <p>Episode 5 here: <a href="https://forthelong.run/episodes/301-underbirds-flying-high-elena-hayday-on-overcoming-marathon-fears">301. Underbirds Flying High: Elena Hayday on Overcoming Marathon Fears</a></p> <p>Follow Arielle on Instagram @arielledora and For The Long Run @forthelrpod </p> <p>--- Support this podcast: https://anchor.fm/forthelongrun/support </p> <p>Past guests on For The Long Run include: 177. Molly Seidel; 226. Mike "Kofuzi"; 228. Kara Goucher; 59. Shalane Flanagan; 234. Camille Herron; 198. Courtney Frerichs; 229. Jes Woods; 207. Tyler Andrews; 197. Dean Karnazes; 206. Katie Arnold; 220. CJ Albertson; 153. Joe Holder; 199. Kelly Roberts; 188. Gwen Jorgensen; 205. Emily Abbate; 209. Sara Vaughn; 174. Nick Bare; 97 Amelia Boone; 101. Courtney Dauwalter, 219. Dylan Bowman; 191. Matt Chittim; 200. David Roche; and more!</p> <p><strong>Oiselle</strong></p> <p>Oiselle, a running apparel company run by women for women, is supporting a small group of women, the “Underbirds”, leading up to the Olympic Marathon Trials: you can check out more about the Year of the Underbird <a href="https://www.oiselle.com/pages/year-of-the-underbird#:~:text=We're%20offering%20the%20Underbirds,and%20support%20for%20developing%20elites.">here</a>. <a href="https://www.oiselle.com/">Head on over to Oiselle's website</a> and use code FTLR10 for 10% off your first order.</p> <p><strong>2Before</strong></p> <p>2Before is a natural sports performance supplement made from New Zealand Blackcurrant berries that have exceptionally high antioxidant levels and are proven to enhance athletic performance, improve endurance, help kick-start recovery, and strengthen immunity.</p> <p>Use code FTLR at <a href="https://2before.com/">2before.com</a> to save 30% on 20 and multiserve packs. </p> <p><strong>HydraPak</strong></p> <p>HydraPak create better hydration solutions for performance-driven people, and have been helping us stay hydrated and happy out on the trails for years! Use code FTLR for 20% off <a href="https://hydrapak.com/?nbt=nb%3Aadwords%3Ag%3A871361670%3A42600944143%3A444917318815&nb_adtype=&nb_kwd=hydrapak&nb_ti=kwd-298478050928&nb_mi=&nb_pc=&nb_pi=&nb_ppi=&nb_placement=&nb_li_ms=&nb_lp_ms=&nb_fii=&nb_ap=&nb_mt=e&tw_source=google&tw_adid=444917318815&tw_campaign=871361670&gclid=Cj0KCQiAn-2tBhDVARIsAGmStVk1-7LShVnL-Tpej2jWtgIyD1nnyQXm5xMvnW14a45nGRuYPKbXod4aAt4YEALw_wcB">HydraPak</a> hydration hand-helds, filtration, collapsible flasks, and reservoirs, and to show your support of the For The Long Run team.</p> <p> </p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/forthelongrun/support" rel="payment">https://podcasters.spotify.com/pod/show/forthelongrun/support</a>
