Summary: Simone and Justin share their blueprint to creating a sponsored Obstacle Course Racing Brand (Spartan Race) using social media and a Can't Stop Won't Stop mentality Insight from this episode: "#GOE Goals Over Everything" - Simone Waugh Medal Addict is a lifestyle brand focused on obstacle course racing OCR means “When you do these fire jumps and this obstacle course racing, you forget your fears and when you embrace that, that’s how you create your lifestyle and do things that you never thought you could do before” - Justin Manning episode #66 “Communication is key, when you’re trying to build a dynasty or any kingdom you definitely want to have a foundation in terms of what the end goal is” - Justin Manning episode #66 The name medal addict was inspired by Simone’s former blog struggles of a love addict They keep their relationship strong by establishing boundaries and hours to focus on business Simone is a full time entrepreneur and Justin works a 9-5 and works on Medal Addict after work “The lifestyle you want is only one obstacle away, Jump over that Shit” - Simone Waugh episode #66 The Waugh Manning Manifesto Simone leaves her phone on do not disturb to remain focused most of the day everyday Justin spends the first 15 minutes of the day doing social media for medal addict Justin spends his free time watching anime Simone spends her free time watching 90’s shows on her DVR Justin just went to the sources for sponsorship without a press kit by sending his stats into sponsors "Nobody is going to come to you in this sport or with any opportunity you have to create your life” - Justin Manning episode #66 "Anybody who’s out there, Anybody who’s sacrificing their body and their time and their finances for this stuff they are a medal addict” - Simone Waugh episode #66 Justin started marketing medal addict at all of the OCR races that he went to All of medal addicts writers and social media posts are community sourced Medal Addict also looks for content from different peoples posts and gives them the option to expound on it on the medal addict platform Justin and Simone are both Black Belts Simone Waugh's 3 keys to Create Your Life: Find your Tribe, Find Your Lane, Do The Work” - Simone Waugh episode #66 Justin Mannings 3 keys to Create Your Life: Execute Your Idea & Know Your Weaknesses, Be Authentic, Be Consistent Stay Connected: Kevin: www.kevinybrown.com www.instagram.com/kevinybrown www.twitter.com/kevinybrown www.facebook.com/kevbrown001 Justin: @medaladdict @Brooklnit3 medaladdict@gmail.com Simone: @moniwaugh @saywaugh.fit Subscribe to our podcast + download each episode on itunes, google play, stitcher and www.createyourlifeseries.com/podcast
