CYLS 149: CEO Talks: Behind The Scenes Business Checkup's with Todd Wahnish and Kevin Y. Brown

Summary: About our guest: Back for another great episode: Todd Wahnish, the founder and CEO of Clever Era, a business that helps bootstrapped entrepreneurs build businesses. He works with people even if they have no idea, no capital and no technical ability, offering personalized consulting to help businesses get started and achieve the growth they seek.   Episode summary: Kevin and Todd share a view from the inside, transparently talking about what is working and what they’re hoping to improve upon in their respective businesses. They share strategies for getting their first clients and how to stand out in their industries.   Insights from this episode: Strategies for reeling in your first few clients Tips for defining who your ideal client is Secrets to working with customers willing to pay a higher price point Strategies for developing a sense of community with your clients Secrets on authenticity and how it can lead you to success   Quotes from the show:   “It’s really not about the money at the end of the day. It’s about having somebody use the thing that you built and seeing the results that they get.” - Todd Wahnish, Episode #149 “If you’re competing for editing, you’re competing on a downward pricing spiral. The moment that you become more than just an editing service, the floodgates will open.” - Kevin Y Brown, Episode #149   “There is a tendency to believe that when you charge more for a service that your customer or client will be very hands on, and what ends up happening is the opposite.” - Todd Wahnish, Episode #149 “The thing that drives us and makes Podcast Laundry unique, is the fact that I’ve actually taken a live radio show, turned it into a podcast and then got it nationally syndicated.” - Kevin Y Brown, Episode #149 “It’s the relationships and the way that you treat people that are going to make a difference.” - Kevin Y Brown, Episode #149 “If you’re doing something and someone is paying you for it, then that is the validation.” - Kevin Y Brown, Episode #149   Stay Connected:   Show Social Media:   https://www.facebook.com/cylseries/ https://www.instagram.com/cylseries/   Kevin Y Brown: www.kevinybrown.com www.instagram.com/kevinybrown www.twitter.com/kevinybrown www.facebook.com/kevbrown001   Todd Wahnish: www.cleverera.com https://www.instagram.com/wahnish https://twitter.com/wahnish https://www.facebook.com/todd.wahnish Subscribe to our podcast + download each episode on itunes, google play, stitcher and www.createyourlifeseries.com/podcast.