Summary: Social media has become a mainstay in event marketing, putting attendees on notice via Twitter, Facebook, and LinkedIn, but is that all there is to a good social strategy? Tune in for a discussion about which social networks you should be using, creating a comprehensive timeline for event social media marketing, and building engagement over the web. And since it’s our first episode of September, it’s time for Lightbulb Moments, where we’ll hear about the best ideas you’ve heard in the last month. Special Guest(s): Mat Szwajkos, Creative Director, Swig Social
